How to Change the Link Color in WordPress

If you’re looking to modify the link color on your WordPress website, this guide is here to help.

In this article, I’ll take you through the process of changing the link color in different areas of your WordPress site, such as posts, pages, widgets, navigation menus, buttons, and more.

You will learn how to customize your link colors to match your website’s design and branding and to create a visually appealing and cohesive look for your WordPress website.

In short:

To change your link color in WordPress you need to add a simple custom CSS code to your WordPress customizer via Appearance > Customize > Additional CSS.

Why change the link color in WordPress?

  1. Branding and Design Consistency: Changing your link colors allows you to align your website with your brand’s color scheme, helping you achieve a more polished and professional appearance.
  2. Highlighting Important Elements: Differentiating link colors can be a strategic way to highlight important elements on your webpage, such as calls-to-action, navigation links, or featured content.

    Additionally, customizing link colors helps ensure that links are easily distinguishable for users with visual impairments or color blindness.
  3. User Experience: Changing link colors, especially on hover, can enhance the overall user experience by providing visual feedback and making the website more interactive.
  4. Personalization: Link customization allows you to add a personal touch to your website.
    You can choose link colors that resonate with your personal preferences or the theme of your content.
  5. Cohesive Design with Theme Changes: If you decide to change your WordPress theme, the default link colors might not align with your desired look.

    Customizing link colors ensures that your design remains cohesive, regardless of theme changes.
  6. Responsive Design: Some themes may not handle link colors optimally across different devices, but customizing link colors allows you to ensure a consistent and attractive appearance on various screen sizes.

How to change Link color in WordPress

If you want to apply the same link styles across your entire site, using the WordPress Customizer and adding CSS in the “Additional CSS” section is a convenient way to make global changes.

Follow these steps to do so:

Step 1: Access the WordPress Customizer

Log in to your WordPress dashboard and navigate to the Appearance > Customize to enter the WordPress Customizer.

Customize WordPress Appearance

Step 2: Locate Additional CSS

Within the WordPress Customizer, explore the menu options until you find the Additional CSS section.

This is where all the magic happens; where you can inject custom CSS code to modify your site’s appearance.

WordPress Additional CSS Section

Step 3: Identify the Link Element

To change link colors, you need to target the anchor element (a in CSS). Start your CSS code by specifying this element.

a {
/* Your styles go here */
WordPress link element

Step 4: Choose a New Color

Decide on the color you want for your links. You can use a named color (e.g., “red”) or a hexadecimal code (e.g., “#00ff00”).

Insert your chosen color into the CSS code:

a {
color: #FFA500; /* Orange */
Change WordPress link color

Step 5: Customize Hover Effects (Optional)

If you want your links to change color when hovered over, you can add a hover effect to enhance user interaction.

To do this, simply include the following code and adjust the color as needed:

a:hover {
color: #ff0000; /* Replace with hover color */

Tip: As you modify the CSS, the WordPress Customizer provides a live preview on the right side of the screen.

Take advantage of this feature to ensure your chosen colors complement your site’s overall design.

Step 6: Save and Publish

Once satisfied with the changes, hit the Publish button to make your modifications live on your website.

Other ways to change link color in WordPress

If you would rather not use the customizer to change your link colors, here are some other options:

Using a Child Theme: If you’re comfortable with a bit more technical work, you can create a child theme and override the default link styles in the child theme’s style.css file.

This way, your changes won’t be lost when the theme updates.

EditTheme files directly: In some cases, you might be able to directly edit the theme files.

This method is less recommended, especially if you’re not familiar with coding, as it can lead to issues during theme updates.

Use Plugins: There are plugins available in the WordPress repository that allow you to customize styles, including link colors, without touching any code.

One such plugin is “Simple Custom CSS and JS.”

Inline Styles: If you need to change the link color on specific pages or posts, you can use inline styles.

In the post/page editor, switch to the HTML view and add a style attribute to the <a> tag.

Tip: Choose the method that best fits your comfort level and the specific needs of your website.

WordPress link color Tips

Here are a few tips you can take into consideration when customizing your WordPress links:

  • If your theme has a specific setting for link colors, check there first before resorting to custom CSS.
  • If your links are part of a widget (like in a sidebar), check if the widget itself has styling options. Some themes allow you to customize widget link colors separately.
  • When choosing link colors, preview your site on different devices to ensure the colors look good and are easily distinguishable on various screen sizes.
  • If you’ve added custom CSS or modified link colors using a method outside of the theme settings, regularly check for theme updates.
    Updates might overwrite your customizations, especially if you haven’t used a child theme.
  • Test your site on various browsers (Chrome, Firefox, Safari, etc.) to ensure consistent rendering of link colors across different platforms.
  • Ensure that your link colors provide sufficient contrast against the background color.
    This is crucial for accessibility, making it easier for all users to distinguish and interact with links.
  • When choosing link colors, think about how they will look on hover.
    A subtle color change or an underline can provide visual feedback to users, indicating that the link is interactive.
  • If you want to add a transparent effect to your link color, consider using RGBA values. For example:
a {
  color: rgba(255, 0, 0, 0.7); /* Red with 70% opacity */


Where can I find the link color settings in WordPress?

Link color settings are typically found in the WordPress Customizer under “Appearance.”

Look for options like “Colors,” “Typography,” or “Theme Options” to customize link colors.

What is the recommended contrast for link colors?

Ensure sufficient contrast between link colors and the background to enhance accessibility.

Use tools like the Web Content Accessibility Guidelines (WCAG) to check color contrast ratios.

Can I change link colors for specific elements, like navigation links or widget links?

Yes, you can target specific elements with custom CSS.

For example, you can use selectors like nav a for navigation links or widget a for links within widgets.


Customizing link colors in WordPress might seem like a small detail, but it can significantly impact your WordPress website‘s visual appeal.

With the power of CSS and the user-friendly WordPress Customizer, you have the tools to make your website uniquely yours.

Experiment with colors, find what suits your style, and let your links stand out in the digital landscape.

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Grace is an Editor at GoTechUG and she has written many articles about website design and social media. She has experience in IT and loves to tinker with anything to do with computers. In her spare time, she loves music, movies, reading books, and learning Spanish.

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